Been a fan of these guys, their approach to business, and their incomparable product for years, so I had high hopes for this book. And it didn’t disappoint. Not even a little bit.
The kitschiness of formatting the book as a yearbook works brilliantly. The photographs (they’re so good I really want to call them artwork) are mouth-watering. I enjoyed reading the history of the company, and the guest authors were a welcome surprise (especially my personal favorite, one Mr. Neil Gaiman).
And the recipes. Oh, the recipes! From store-bought toppings to make-your-own sauces to shakes/ice cream/sorbet, this book is chock-full of things I’m excited to try. I’ve been wanting to make their bourbon butterscotch sauce since I tried it a couple of years ago (in February, no less…Big Gay is so good we visited in the dead of the New York winter) and cannot wait to give it a go. I have a feeling my ice cream maker will be getting a run for its money this summer.
It’s rare that a cookbook can make you laugh, but this one will (unless you’re of a more stodgy persuasion; then I make no promises). It serves its purpose by providing lots of complimentary flavors and new recipes, but that’s almost an aside to a book that’s full of feistiness and color. There are even mix tape playlists and yearbook photos (I remember when they held the photoshoot at one of their shops and how sad I was that I couldn’t make it into the city that day).
All in all: This works brilliantly as a cookbook, gift, or even coffee table book (though your visitors may begin demanding that you serve them ice cream…). Absolutely worth buying. And you should probably grab one for a friend!
Also, as a side note: if you ever get the chance to visit one of their shops, I hope you seize the opportunity. Their employees are among the friendliest I’ve met, their flavor combinations are surprising in the best possible way, and their overall quirkiness and lust for life are blazingly apparent. This is one of my favorite companies, and I’m thrilled to see them doing so well.